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After 10 years of producing first class ads for global brands — Plus Plus sought to expand their services and re-invent their brand. Plus Plus was born and with it, an energized new brand.
After a year of rebranding, double digit growth, and moving into a gorgeous new office — Plus Plus needed to upgrade their web presence to reflect their new production goals.
The over-arching theme of the brand – “Production Plus whatever” became the focus of the website redesign and strategy. Plus Plus Productions’s internal strategy and marketing department teamed up with DaveVSDave to breathe life into the new brand, and show off Plus Plus’s amazing catalog of work.
Dave Horowitz, Executive Producer
With the Plus Plus brand positioning firmly in the arena of edgy and bold – animations were a must. We created an interactive experience, where delightful things happen when users scroll, click and move their cursor. Most notably, the Plus Plus logo animates as the user scrolls each page.
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